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Thursday, November 18, 2010

Future of Cloud Computing panel at Internet Summit

Future of Cloud panelists bumper slide at #isum10

Future of Cloud Computing panel at Internet Summit 2010
Ballroom C
Raleigh Convention Center
November 18, 11:10am

Steven Bulmer, CTO Consonus – Consonus is a solution provider for virtualization, data recovery, disaster management, cloud offerings.

"I'm not to be confused with Microsoft's Steve Ballmer. If you came here expected to hear about Cloud from Microsoft, I'm sorry to disappoint you." ~ Steve Bulmer gets LOL from crowd.

Welcome to the panelists. Audience applause.
Marc Ferrentino, CTA, Salesforce.com
Lee Congdon, CIO RedHat
Erik Troan, Co-founder CTO rPath

We have to start with a brief cloud definition – What is cloud computing?
The government now has a standard definition http://csrc.nist.gov/groups/SNS/cloud-computing
The Cloud model provides availability and is composed of five characteristics, 3 service models and 3 deployment models.

Definitions, slide 2 (spent a good 5-7 minutes discussing the def)
Cloud Characteristics
  1. On demand self-service
  2. Ubiquitous network access
  3. Resource pooling
  4. Elasticity
  5. Measured service
Cloud Service models
  1. SaaS – Software as a Service
  2. PaaS – Platform as a Service
  3. IaaS – Infrastructure as a Service
Cloud Deployment models
  1. Private cloud
  2. Public cloud
  3. Hybrid cloud
What are your thoughts about where Cloud maturity is right now?

Marc Ferrentino: Cloud computing has been a hijacked term. There is a lot of FUD out there now about Cloud computing. That was a fantastic definition, and that's the definition we use at Salesforce.com. We are seeing segmentation of architecture. Cloud enables business and IT to come together.

Lee Congdon: Everyone is stamping "Cloud" on their marketing materials, but in many cases this is a real revolution with good solutions. However, Cloud is still early in the hype cycle of technology. The trough of disillusionment will be very shallow and we'll see solutions in the marketplace adopted ever more quickly and the consumerization of these tools. I don't expect the rate of adoption to be as long of with other technologies.

Erik Troan: Elastic and self service is the key things people are asking for and a big part of Cloud opportunities looking forward. SaaS is so well accepted today that it's not even in the same category as the Cloud discussions we're having today. It's best practice today to adopt SaaS in projects. I don't know anyone today who doesn't get their email from SaaS providers.

Consonus and Salesforce.com Cloud panelists at #isum10
Are we in a place with PaaS where we can be confident to build applications and also be able to move those apps to other platforms?

Erik T: It's great that AppEngine is there, but when you build for that platform you better realize that your apps are going to stay there. It's ironic that the Azure platform is actually more flexible than Google AppEngine because it's .Net!

Lee C: It's important to look down the road – ignore at your peril – and realize who the players are and decide where to commit. Look at open source options for example.

Marc F: I think vendor lock-in is a bit of a boogie man, and it's not completely a valid concern. When you look at AppEngine, it's fantastic that it is elastic and you don't have to worry about that. WIth the abstract, you can develop things where the elasticity is baked into the platform. You have to give up a little bit of control to get those services back. You have to trust that these cloud providers are going to provide services that are better than your own IT shop can do.

Lee C: Great point. Everyone is under attack. Don't assume that you can invest in internal IT resources to protect you better from security threats in the Cloud.

Marc F: Exactly, there are economies of scale, and the security aspect is the most important service provided by cloud, not the least.

Marc F: I don't like the argument or discussion about public vs private. I don't care how it's delivered, I just want the best solution for the job. 2-3 years ago, everyone wanted to know just "What is Cloud?" That is not the conversation anymore. All we talk about now is Innovation, Governance and Agile development methodology. This is what CIOs want to talk about now.

Lee Congdon, CIO of RedHat at Internet Summit #isum10

Let's talk about Cloud and mobility since there is a lot of discussion about mobile at the conference.

Lee C: It is absolutely synergistic. Everyone is shifting their usage patterns from laptops to smart phones and mobile devices. Also with Location Based Services, there is real value in knowing where your associates are. Looking at these mobile applications, it's about giving employees are opportunities to connect and increase productivity.

Marc F: The 3 big trends are Cloud, Mobile, Social. Is it a coincidence that these technologies have become fad-ish at the same time or is it b/c of the way they work together? Data as a Service is an important trend for 2011, probably needs to be added to that service model list. Data decay is important for CRM and cloud based data will address this.

Closing remarks...

Marc F: There is this term that is very real out there: Shadow IT. If you don't give IT workers the tools and capability to do their job well and innovate, then they will find ways to go around you and do Shadow IT anyway.

Lee C: If you are waiting for your CIO or CTO to come to you and ask what the Cloud strategy is, then you are not prepared to serve your business well. You need to have a Cloud strategy and think about what business partners will you trust to build your solution.

Erik T: Think about the business benefits. How do you bring Elasticity and self-service to your business to build out the apps you need? You don't want you company to go around you and use Amazon unless that is

And now, some audience questions...

What do you think about Microsoft's new focus on Cloud?

Crowd automatically murmured "to the cloud!" LOL

Marc F: It's really immature right now, but it's good to see them get their act together and look at cloud.

Lee C: One of the issues with Cloud is the Innovator's Dilemma. When you look at the approach of Sun (now Oracle) building out Clouds based on a hardware business that is now commodity driven, then when do you cannibalize your existing business model?

Note: MediaTwo live-blogged this session as well, check out their take-aways.

Disclaimer: I work for IBM in WebSphere Application Infrastructure as a technical evangelist. IBM offers solutions for Cloud computing with hardware, software and services. Learn more at ibm.com/cloud and find technical resources for developers at ibm.com/developerworks/cloud/


Steven said...

Thanks for blogging my panel session at the Internet Summit. You did a good job of catching the key discussion points.

Steve Bulmer
Consonus Technologies

Ryan Boyles said...

You are welcome Steve. Thanks for hosting this Cloud tech panel.